There has been much focus on GDPR lately and how that will affect the way we work. Our upbeat team also started thinking about how personal data and customer data
Akash Jaiswal, Manager of Analytics and Application Development at NSW Business Chamber, found he was juggling a multitude of requests for data about membership. “There were lots of reports flying back and forth but no consistency in look at feel,” Jaiswal explains.
With so many ways to communicate or be heard, membership-based organisations need to be constantly reviewing their use of technology and ensure it maximises their communication abilities.
One of the nice features I like about some online shopping experiences is the companion marketing feature. When I purchase a book say, the online site looks at people that
We established in a previous blog, What is membership?, that a membership organisation’s primary objective is to serve the interests of its nominated community. So in this blog we look
Microsoft CRM 2011 has some pretty cool features, but utilising business discovery has allowed us to take this this to new heights. By pointing QlikView at an existing Microsoft CRM
The Australian Institute of Company Directors (AICD) has recently gone live with a new IT system to help them better manage their interactions with their members. At the centre is
Compare an ERP (Enterprise Resource Planning) with a CRM (Customer Relationship Management)? If we boil it right down we can think of ERP systems as ‘processing transactions’ and CRM systems